It seems like Yahoo is also working to upgrade their services in a total new (web 2.0) way.
Yahoo co-founder and CEO Jerry Yang made his inaugural CES appearance, outlining how he plans to evolve his company ahead of the curve and to become an indispensable starting point for consumers’ Web experience, which has become richer and more complex over the last decade. “We call this Life with an exclamation point,” Yang said. “At Yahoo we want to be most essential starting point for your life,” and “take the complexity of the Web and simplify your life through very powerful technologies.”
For the first time, Yang showed what the company has been up to in developing a next generation user experience that unites it various services in a social context. Yang labeled the demo a sneak peak and not a product announcement, but it is very well thought out as a service the integrates email, structured data, social context, tags and a variety of other applications.
Source: zdnet (January 7th, 2008)